Month: May 2016

How to engage Generation Z

Published May 25, 2016

By 2020, Generation Z will account for 40% of consumers. In fact, they’re already influencing more than US $600 billion (around £416 billion) of family spending – so it’s pretty important that marketers take them seriously. Businesses of all types will need to understand how this upcoming generation of consumers will communicate, engage with brands, […]

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Something Big’s in the running for two RAR Digital Awards!

Published May 19, 2016

The RAR Digital Awards shortlist has been announced – and we’re very happy to be shortlisted for our work in animation and social media. Last month, we were delighted to bring home the RAR Award in print production. Like the RAR Awards, the RAR Digital Awards are purely based on client feedback about their agencies […]

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The need for speed (and visuals!): How businesses can stand out in the age of information overload

Published May 11, 2016

Ciaran Quilty, Business Director EMEA at Facebook, gave an overview of how to make the most of the changing nature of communications at the British Chambers of Commerce Annual Conference 2016 – here is our summary of his key points. The rise and rise of mobile communications With 2.8 billion internet users and 7 billion […]

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BrightonSEO 2016: Our top 3 takeaways

Published May 4, 2016

BrightonSEO is the one event of the year that all Search Engine Optimisers (SEOs) get excited about – especially in the UK. It’s a place for all online marketers to gather and share their wonderful findings and, most importantly, be amazed by each other’s research. Hardly any industry evolves as rapidly as online marketing: search […]

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