Category: Digital

3 RAR Digital Award Nominations for Something Big!

Published May 24, 2017

The RAR Digital Awards nominations were announced last week – and we’re thrilled to have been shortlisted for three awards: on time, value for money and web design. Unlike other industry awards, the Recommended Agency Register (RAR) Awards are based exclusively on how clients rate and rank their partner agencies. The only way an agency […]

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Interactive PDFs – what’s not to love?

Published May 18, 2017

Whatever sector you’re in, are you getting the most out of the engaging and flexible platform that is the interactive PDF? What are interactive PDFs? Essentially, any document which has been saved as a PDF (portable document file) can be made interactive and more engaging for your audience. They can contain videos, page transitions, hyperlinks, […]

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How can an app boost your customer relationships?

Published November 18, 2016

More than 71 per cent of UK adults own a smartphone, so the potential market for apps is huge. Britain’s smartphone owners download an average of 8.8 apps per month including games, social networks, and company apps. So how can you develop an app that helps your customers as well as your business? Here are […]

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How to engage Generation Z

Published May 25, 2016

By 2020, Generation Z will account for 40% of consumers. In fact, they’re already influencing more than US $600 billion (around £416 billion) of family spending – so it’s pretty important that marketers take them seriously. Businesses of all types will need to understand how this upcoming generation of consumers will communicate, engage with brands, […]

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Something Big’s in the running for two RAR Digital Awards!

Published May 19, 2016

The RAR Digital Awards shortlist has been announced – and we’re very happy to be shortlisted for our work in animation and social media. Last month, we were delighted to bring home the RAR Award in print production. Like the RAR Awards, the RAR Digital Awards are purely based on client feedback about their agencies […]

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The need for speed (and visuals!): How businesses can stand out in the age of information overload

Published May 11, 2016

Ciaran Quilty, Business Director EMEA at Facebook, gave an overview of how to make the most of the changing nature of communications at the British Chambers of Commerce Annual Conference 2016 – here is our summary of his key points. The rise and rise of mobile communications With 2.8 billion internet users and 7 billion […]

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BrightonSEO 2016: Our top 3 takeaways

Published May 4, 2016

BrightonSEO is the one event of the year that all Search Engine Optimisers (SEOs) get excited about – especially in the UK. It’s a place for all online marketers to gather and share their wonderful findings and, most importantly, be amazed by each other’s research. Hardly any industry evolves as rapidly as online marketing: search […]

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Survival of the fittest: How to give your email marketing the winning edge

Published April 13, 2016

Today’s marketer juggles an average of no less than nine channels, from social to content and email to print. The key to performing well is to carefully choose which channels you use, and manage them well – and email is one of the most important ones. 70% of content is still shared by email and […]

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The Something Big 2016 Sixth Form Prospectus review: Just what do parents and students want from a prospectus?

Published March 8, 2016

The annual challenge of producing the sixth form college prospectus is on – and already marketers are juggling a multitude of feedback from an array of stakeholders. Putting aside the views of academic staff and senior leadership for a moment, what do prospective parents and students actually want from a prospectus? We reviewed a range […]

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