Category: Social media marketing

Getting creative with your content

Published August 3, 2017

With myriad channels, increasing competition for eyeballs and decreasing attention spans, getting brand engagement is becoming ever more complicated. So how do you cut through the noise and get your message heard? To coin our favourite new phrase: with thumb-stoppingly good content. We’re currently facing an epidemic of posting content for content’s sake, cluttering newsfeeds […]

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2017: What’s in store for the communications world

Published January 31, 2017

2016 was a year full of surprises so it takes a brave person to dare to say what 2017 will bring! Still, we’re confident that there are some trends in our industry that we can predict. Looking specifically at the channels we use to communicate, we’re already spotting some key ways in which they are […]

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How Generation Z uses social media

Published July 14, 2016

We’ve talked about Generation Z (those born between 1995 and 2012) in previous blogs – what matters most to this group and how to engage them. But how does Generation Z actually engage with brands, specifically through social media? Since the best information comes straight from the source, we’ve asked 17-year-old Daisy Andrews (who recently […]

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RAR Digital Award win for Social shows our clients truly value our work

Published June 17, 2016

We’re beyond proud to announce that for the second year in a row we’ve won the RAR Digital Award for Social! The RAR Digital Awards are based entirely on what clients think of their agencies’ work, and we’re absolutely delighted that our clients are so happy with what our Content & Social team delivers every day. Social media […]

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How to engage Generation Z

Published May 25, 2016

By 2020, Generation Z will account for 40% of consumers. In fact, they’re already influencing more than US $600 billion (around £416 billion) of family spending – so it’s pretty important that marketers take them seriously. Businesses of all types will need to understand how this upcoming generation of consumers will communicate, engage with brands, […]

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Something Big’s in the running for two RAR Digital Awards!

Published May 19, 2016

The RAR Digital Awards shortlist has been announced – and we’re very happy to be shortlisted for our work in animation and social media. Last month, we were delighted to bring home the RAR Award in print production. Like the RAR Awards, the RAR Digital Awards are purely based on client feedback about their agencies […]

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Something Big awarded Number 1 Elite status in The Drum Design Census 2016!

Published April 20, 2016

We’re proud to announce that Something Big has been ranked Number 1 Elite in The Drum Design Census 2016! The Drum Design Census is the most comprehensive review of the design industry in the UK. Agencies across the country are ranked on both financial performance and client satisfaction using RAR (Recommended Agency Register) ratings. The […]

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Marketing trend projections for 2016

Published January 4, 2016

Last year we took a brief look at what trends had grown in 2014 and made some educated guesses as to what 2015 would look like in the marketing communications world. It’s time to check whether our predictions came true and bravely make some more for 2016. Email Despite some murmuring this time last year […]

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The 2015 Christmas ad and campaign review – part 2

Published December 11, 2015

Have you seen this year’s Christmas ads? Building on what we wrote last week, here are some more of the year’s biggest seasonal campaigns. Vodafone: Terry the Turkey #TerryTheTurkey Agency: Grey London And that’s why you shouldn’t name your Christmas turkey! Though somewhat predictable, the story is pretty adorable. From a design perspective, we loved the […]

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The 2015 Christmas ad and campaign review – part 1

Published December 4, 2015

Are you in the festive spirit yet? Here’s the first part of our review of 2015’s biggest Christmas ads:   John Lewis: Man on the Moon #ManOnTheMoon Agency: adam&eveDBB It’s probably the most hotly anticipated Christmas ad each year – and definitely the measuring rod. But if you can’t beat them, why not spoof them? Humour site The Poke […]

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