Published April 29, 2016
When it comes to finding the right partner agency for marketing, communications, and advertising, more than 5,000 client companies rely on RAR: the Recommended Agency Register database. RAR also gives out annual awards – unlike other industry awards, the RAR Awards are based exclusively on how clients rate and rank their partner agencies.
We attended the RAR Awards on 28 April, and were over the moon to take home the award for Print Production (40-99 staff). As we’ve said before, print marketing still matters – especially since it really stands out given the vast amounts of digital content we receive every day!
As an integrated agency we also know that print is part of the bigger picture when it comes to delivering campaigns. Our creative, digital, and content experts know how to make the different channels work together, resulting in engaging multichannel campaigns that deliver the right results.
Here are some examples of how we helped our clients drive their business through the medium of print production:
Our project to evolve STEP’s brand into an outward-facing professional organisation with a global footprint involved video and digital design – but also had a strong print design and print production element.
In addition to making sure the new STEP brand would work across all printed media, we produced a premium coffee-table book that introduced STEP’s new brand rationale and guidelines in a visually appealing, engaging, and easily understandable way.
We create all Point of Sale materials and collateral for DHL Service Point across the UK – that’s more than 1,300 locations! From design through to print production (including pick and pack), we make sure DHL has the right messaging strategy and materials to encourage customers to come into the stores and send their parcels with DHL.
At the World Travel Catering and Onboard Services Expo, BD Foods was looking to launch a new product suite for airline and railway catering. Our sample packs (designed to look like small suitcases) were engaging and appealing – it’s not ‘traditional’ print production, but a great way to showcase how print can be used in a creative way to draw in an audience.
Print still plays a huge role in education marketing. We support our client Woking College by designing and printing their annual prospectus. We also help deliver Woking College’s Open Days with postcards to engage students, pull-up banners, leaflets, and other print materials.
Check out more of our projects here. To find out more about our approach to print production, and how print can help take your campaigns to the next level, call us on 01483 746650 or email firstname.lastname@example.org.
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