Month: November 2014

The 2014 Christmas ad & campaign review (part 1)

Published November 28, 2014

The advertising around Christmas becomes bigger every year – and social media is the perfect medium for building and maintaining momentum. Here’s the first part of our review of the 2014 Christmas ads and associated campaigns, focusing on department stores and supermarkets. The department stores  Clothes, toys, cosmetics, homeware…department stores stock everything anyone can need for a merry Christmas. So it’s […]


More great news for Something Big!

Published November 27, 2014

As we reported last week, we won the B2B Marketing Award for ‘Best Use of Social Media’ 2014. This week, the B2B Marketing’s Top 70 UK B2B Marcomms Agencies league table was announced – and we secured a very respectable position at number 36. The list is based on our financial performance, staffing numbers, number of clients […]


B2B Marketing Award win proves we know social media marketing

Published November 21, 2014

We are beyond thrilled to announce that at a nail-biting awards ceremony last night, Something Big won the B2B Marketing Award for ‘Best Use of Social Media’ 2014! We received the award for ‘Leading the export conversation online’, a campaign which we planned and executed for our long-term client DHL Express UK (DHL). In 2011, […]


Has Digital Technology Given Us the Ultimate Time Machine?

Published November 14, 2014

If you’ve ever tried to give up smoking or lose weight you’ll know only too well that kicking habits or shifting your behaviour takes discipline and huge strength. So how have we found it so easy to change our behaviour so far in such a short time? I, of course, am talking about our adoption […]


Getting to Grips with Twitter Advertising: Series 2

Published November 7, 2014

In last week’s blog post (Getting to grips with twitter advertising: Series 1) we looked at the different types of advertising you can use on Twitter. Now, we’ll focus on managing your campaign once it’s live and understanding the results. Making your campaign live You have two options to make your Twitter advertising campaign live; […]