The Enterprising Mindsets podcast for Young Enterprise is aimed at future business founders, with the goal of unleashing the leadership potential of Generation Z. We developed with the initial concept and visual identity for the podcast, and we project managed and wrote the script for each episode, producing visual and audio assets to promote the series across social media.
The second series of the Enterprising Mindset podcast was part of a two-month focus on celebrating and supporting female entrepreneurship, kicking off with International Women’s Day and concluding with Young Enterprise’s Unleashing Female Entrepreneurship event. During the series, successful female founders were interviewed by the Young Enterprise CEO, Sharon Davies, with the aim to inspire the next generation of female entrepreneurs.
The podcast series gave Young Enterprise a strong voice, allowing them to continue to nurture a meaningful relationship with their audience.
Visual brand identity, brand guidelines, merchandising, signage and marketing collateral.
Student engagement, creative, outdoor, radio and social media.
Creative, direct mail, social and production.
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